Monday, March 12, 2012

Disciplines of Cross-Cultural Communication

The past week I spent with other guys that are serving internationally discussing cross-cultural communication. For our purposes in communicating cross-culturally, we decided that in order to successfully communicate it has to involve a gospel message that is contextualized and communicates to the host culture. In our week we discussed seven disciplines of Cross-Cultural Communication that I thought were worth sharing because they are applicable no matter what context you are serving in:

     1. Know God
  • Communication is Involvement
  • Communication is a Process
  • Spiritual perceptions and response is the work of God's Spirit.
     2. Know the Message
  • Before culture considerations, gospel expertise must be the aim.
  • Mastery of the content is the necessary foundation for effective communication.
  • Live according to your primary purpose
     3. Know Yourself and Your Own Culture
  • The communicator's personality and experience modify the form of the message.
  • Biblical Culture - Our home culture - Our host culture
     4. Know the Audience
  • The communicator's image of the audience and understanding of the context are primary factors in shaping the form of the message.
  • Communication increases commitment 
     5. Know the Tools
  • All human communication occurs through the use of twelve signal systems.
  • Mass media is going to change the range, it all depends on how far you are trying to extend it.
  • The effectiveness of medium is largely due to factors outside itself.
     6. Know the Context
  • Cultural patterns and beliefs of society.
  • Perception precedes comprehension, interpretation, and the impact of a message.
     7. Know the Change
  • Transformation is on God
  • Change is a Process
  • Decisions are rarely individual so consider social networks
  • A decision to change primarily results from a work of God, secondarily from the divine impacts from social networks and media.

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